Google AdSense is arguably the most popular advertising
service on the web. Working with Google’s AdWords service, the system places adverts
on websites across the globe in a simple text-based format that’s non-intrusive to users, but allows webmasters to generate income when an ad is clicked. This isn’t a licence to print money for website owners, and the amount of money raised will depend upon the type of advertisements and number of clicks, but there are other revenuesharing options available that can help provide a small-but-steady income for popular websites.
A webmaster’s first instinct might be to reject the notion of showing adverts alongside their content, but the promise of some ad revenue, combined with the option to limit adverts to textonly, context-sensitive adverts makes the service popular. In this tutorial we’ll show you how to set up your AdSense account ready to host your first set of adverts on your website. We’re using the AdSense for Content service (there are also AdSense for Search, AdSense for domains and AdSense for Video), which allows you to choose the type of adverts you’re willing to have.