Google Alerts is a great way to get focused email alerts about pretty much any topic.
Getting started is easy: you just go to www.google.com/alerts
and then enter keyword phrases that relate to the stuff you want to receive info on. You can specify the type of content that you receive, which could be blogbased, news, videos discussion groups or everything. You can then determine how often you receive your alerts and to which email address. Used well, Google Alerts can be an effective means of tracking a product in your sector or for seeing what people are saying about you or your product online. Here we provide some handy hints for getting the most out of this service.